News Releases

Over the past decade, a lot has been said about the "digital revolution" and the resulting changes to the traditional publication model. Smart marketers and public relations professionals have...

Site optimization can be a tricky thing to master in your own country, but have you given thought to international search in your SEO strategy? Not surprisingly, expanding your site's reach...

While it may not be as "shiny and new" as its younger cousins Facebook, Twitter, Pinterest, etc., e-mail marketing continues to hold its own as a major driver in the ecommerce marketing...

The summer months usually mark a lull in activity for the financial sector, but as more and more companies use this time to prepare for a public launch, the need for information and tips on...

Content marketing strategy? Check. But what is the next step once you've committed to producing quality content and sold the concept to senior leadership? (Logo:...

Time and money are two resources that are often in limited supply in any business setting, this is even more so for small businesses. When you don't have the money to pay someone else to do the...

Studies have consistently demonstrated that the use of multimedia content in marketing and communications has increased reach and audience engagement.1 But what does that mean for public...

Grow your business through content creation. Learn how to create original high-quality content to build trust with an audience and gain new customers. In PR Toolkit's latest article, Steve Lazuka,...

Partnering with a charity can help your community and benefit the bottom line of your small business. In PR Newswire's latest article, Creating PR Opportunities with Charity, Christina Zila,...

PR Newswire, a global provider of shareholder, compliance and multimedia communications platforms, together with its CNW and Vintage Filings divisions, today announced an update to its popular...

PR Newswire has released an update to its mobile app today. The PR Newswire mobile app gives journalists, investors and PR professionals on-the-go access to the same exceptional content found on...

Vintage Filings, the financial printing, EDGAR and XBRL filing division of PR Newswire, today announced the availability of a new white paper that illustrates the collaborative workflow between a...

It's nearly impossible to find a marketing or communications article or blog post these days that doesn't at some point, or in some fashion, state that "content is king." Getting the buy-in from...

Living and working in the social age have placed marketing and communications professionals at the forefront of the technology revolution. This often results in "out with the old, in with the new"...

With many of The Affordable Healthcare Act's (ACA) provisions set to go into effect January 1, 2014, the public will look to trusted sources for advice and information more than ever before as...

As a small business owner, you know the importance of presenting the same topics on an ongoing basis. This can be challenging even for seasoned pros who write for a living. When you are stuck, it...

Raven Internet Marketing Tools, online software for content marketers, has integrated PR Newswire's affordable content distribution platform, iReach™, enabling marketers to promote news,...

With content creation demanding a huge commitment of time and resources, it's inevitable that a small business marketer will hit a few roadblocks that can slow their content marketing progress. (Logo:

As a new author or even a veteran writer there is no sense of satisfaction greater than publishing your own book. Since most books won't sell themselves, as an independent author you must now...

With the rich media revolution well underway, small business marketers are continually looking for new ways to reach target audiences in non-traditional settings. Incorporating multimedia assets...

With so many elements involved in developing a content marketing campaign, determining how all of those pieces fit into the overall puzzle can either make or break the success of a small business....

When you're a small business owner looking to get your company's message out, writing and distributing press releases is a secret marketing weapon for effective inbound marketing on an affordable...

Vintage Filings, the financial printing, EDGAR and XBRL filing division of PR Newswire, today announced they will be presenting their solutions with their parent company at the National Investor...

PR Newswire, a global provider of shareholder, compliance and multimedia communications platforms, and its CNW and Vintage Filings divisions, today announced they have released "IR Room MST," an...

PR Newswire and RetailInvestorConferences.com co-founder BetterInvesting will celebrate their 30th virtual retail investor conference at the National Investor Relations Institute (NIRI) 2013...

For cancer survivor and Chicago Bears' punter, Adam Podlesh, working with cancer charities to raise cancer awareness is a cause that is near and dear to his heart. Diagnosed in 2010 with salivary...

As a small business owner, you can never underestimate the importance of customer loyalty and retention; both can be considered the backbone for any content marketing strategy. Building customer...

The power of a book review can be considered one of the most important tools in a book marketing strategy; the more chatter your book stirs up, the more likely it is to gain a following. However,...

Developing a unique small business marketing campaign in a traditional industry shouldn't have to be boring, nor should it break the bank. Identifying certain aspects of your company's personality...

During a panel discussion entitled, "Social Media and SEC's Latest Ruling; Where Do We Go from Here," John Viglotti, Vice President, Investor Relations Products and Services of PR Newswire, posed...

As the lines between public relations, marketing, advertising and design continue to blur, the 2013 Communicators Conference offers ways to cope and lessons that you can bring to work the next...

Vintage Filings, the financial printing, EDGAR, and XBRL filing division of PR Newswire, today announced their 10th Anniversary of providing SEC compliance solutions to law firms and public...

How do you develop a great press release? Throughout the first quarter of 2013, the PR Newswire team identified a variety of noteworthy news releases which are highlighted in this week's edition...

While small business marketers are allocating more and more marketing dollars to their content marketing initiatives, without having a concrete strategy in place the effort and money spent might...

With the popularity of ebooks at an all-time high, self-published authors are continually refining their ebook marketing strategies in order to adapt to this growing industry segment. Distributing...

PR Newswire, a global provider of shareholder, compliance and multimedia communications, together with its CNW and Vintage Filings divisions, today announced the release of a Communication Brief...

For a small business owner turned author, stretching an already thin book marketing budget to include a publicist might not be feasible regardless of how deep your pockets can reach. (Logo:...

Once a business owner decides to go mobile, creating pertinent content based on the behavior of your visitors is a key ingredient to any small business mobile marketing plan. (Logo:...

In an age where we are overwhelmed with options, a self-published author will have to weigh the pros and cons of how they decide to allocate their online marketing efforts in order to promote...

Over the past decade, business owners -- both large and small – have witnessed the continual evolution of the Web. While initially adjusting to the new medium in its infancy state, Small...

An organization's public relations and search engine optimization teams have many similar goals in terms of increasing awareness of and visibility for the brand. In many cases, however, the two...

NUEVA YORK, 9 de abril de 2013 /PRNewswire-HISPANIC PR WIRE/ -- PR Newswire, un patrocinador oficial de Hispanicize 2013, invita a los asistentes de la conferencia a participar en su campaña...

PR Newswire, an official sponsor of Hispanicize 2013, invites conference attendees to tell their story and help inform a broader audience about the bicultural U.S. Latino community. The campaign,...

The SEC has cleared the way for public companies to disclose material information via social media, and Bloomberg has integrated Twitter into its terminals. PR Newswire applauds these moves, but...

A vibrant online community, sustained by thoughtful, targeted content, as well as an energized, informed member base, can be the backbone of a brand or organization's content marketing strategy...

While there seems to be no shortage of expert advice about implementing a powerful content marketing strategy or success stories of brands reaping the benefits of such a strategy, the majority are...

As today's informed consumers jump from channel to channel, interacting and sharing brands' content, marketers are faced with the challenge of being visible – and with the most applicable...

With the advent of content marketing, brand journalism and other publishing activities, organizations are producing more content than ever. Publishing content is just the first step. To be...

Given today's dynamic digital climate, manufacturers are presented with an unprecedented opportunity to leverage customer insight and social analytics to create better products, generate content...

For the past decade small business marketers have been challenged with keeping up with the overwhelming demand for "more" content; more blog posts, more videos, more testimonials – the more, the...