News Releases

NUEVA YORK, 10 de marzo de 2014 /PRNewswire-HISPANIC PR WIRE/ -- Aunque puede ser que usted haya escuchado opiniones al contrario, la radio no solo está aquí para quedarse sino que está en su...

Though you may have heard opinion to the contrary, radio is not only here to stay, it is growing. Over the last 21 years, over 9,000 new stations went on the air—and 2013 continued the trend[1]....

Emerging growth companies, micro-caps and small-caps face serious challenges in regard to visibility and budget effectiveness. As a Roth Gold Sponsor, Vintage Filings, a division of PR Newswire,...

As social media has increasingly become a channel for breaking news, do journalists and bloggers still have a need for news wire services? When PR Newswire for Journalists' community members were...

You've probably experienced it yourself: information overload. Whether you're checking your Twitter feed only to realize that hundreds of new tweets came in as you scrolled, or when searching for...

More than 75% of communications professionals plan to increase their visual storytelling efforts this year1, and each day more news organizations publish stories with multimedia content. The trend...

There were 45 transactions filed with the SEC last week. Highlighted corporations and law firms: Registrant Symbol Form Exchange Law firm / Advisor AMERICAN REALTY CAPITAL NEW YORK CITY REIT, INC....

Keeping up-to-date with SEC regulations is critical for public companies. To help issuers' corporate counsel and their advising law firms, Vintage Filings is pleased to provide the updated edition...

Many small businesses are embracing content marketing. And while content like YouTube videos and blog posts can build awareness and generate attention for your brand, to make the most of these...

If 2013 taught us anything, it was that even the biggest brands are not immune to reputational issues and crises. From ill-conceived tweets to slow responses to customer issues, many events...

With so many first impressions made online, small business marketers need to make web properties and digital channels a priority. There is an increased need to actively evaluate your website and...

Despite the explosion of digital media and the importance of online readership and search engine visibility, more than a quarter of respondents to an informal poll by PR Newswire report they have...

There were 31 transactions filed with the SEC last week. Highlighted corporations and law firms: Registrant Symbol Form Exchange Law firm / Advisor PROTALEX INC PRTX S-1 OTC Morse, Zelnick, Rose &...

Though many sensational headlines would lead you to believe otherwise, the press release is here to stay and remains a valuable tool in the communications arsenal. Releases can drive an...

Marketing is more and more becoming a two way conversation between brands and their audience. The shift to social platforms has played a huge part in this dynamic, and all signs point to the trend...

The journey to become a public company can be a stressful and expensive undertaking. For small and micro-cap companies, cost-containment is of paramount concern as many of the associated fees can...

As marketers living and working in the age of search algorithms and spam filters, a lot of emphasis is placed on producing quality content, that is relevant to target audiences and improves...

The Affordable Care Act's (ACA) enrollment numbers are tracking behind schedule and many providers and state agencies have rolled out communications campaigns to close the gap. Despite these...

In 2013, Google took a firm stance on content quality; it updated its algorithm to reward quality and minimize "spammy" search results. It will come as no surprise that this emphasis on quality...

PR Newswire for Journalists today announces a fresh design and features aimed at meeting the needs of the media community head-on, and enhancing the way reporters and bloggers interact with their...

Each spring, public companies expend great energy producing their annual reports for shareholders. In the past few years, environmental awareness of excess printing and online alternatives has...

Over its 60 year history, PR Newswire has been proud to distribute notable news over its network—and has helped communicate the rich history of African-American news and events during this time....

You've been preparing for months to showcase your latest innovation at the toy industry's largest exhibition. Now that the big event is upon us, your brand should be taking full advantage of the...

Digital and social channels are changing the ways people engage with and consume content. This shift in content consumption has had a profound impact not only on how news is produced, but also on...

2013: the year of the…selfie? Named word of the year by Oxford Dictionaries, selfies are certainly a social media trend that shows no sign of stopping. Though the subject of many pop culture...

Take a minute to think about some of the marketing campaigns or ads that have resonated with you recently. You may be remembering the ad about a "lost boy" using Google Maps to make his way back...

Harvard Business Review's "How Valuable is Word of Mouth" study quantified what many brand marketers already know: brand advocates and evangelists spend—and recommend—more. With more and more...

A traditional goal of the press release is to secure earned media coverage, and while that is still a primary objective for many communications professionals, smart small business marketers can...

As the "big game" and the Olympics move to the forefront of consumer awareness, marketers are spending more to create campaigns tied to these events. With the costs to sponsor major events...

If 2013 can be remembered as the year for any specific marketing advance, it can certainly be remembered as the year that "content" became an imperative for small businesses chasing success. Savvy...

As consumers and audiences become more informed and create their own conversations around brands and products, content marketing has become an essential strategy for small businesses looking to...

As big data changes everything in business, it should come as no surprise that it presents challenges and opportunities for marketing as well. Marketers are gaining unprecedented access to...

The digital landscape is changing everything about communications: from where and how we communicate, to who actually breaks news and owns brand and product conversations. Keeping up with the...

Digital and social channels have eliminated barriers between audiences and the press while fueling the flames of an increasingly competitive media environment. Journalists are vying not only for...

As big data makes it possible to segment your customer base by background, habit and interest down to the most minute detail, devoting resources to understanding the power of specific niche...

NUEVA YORK, 21 de enero de 2014 /PRNewswire-HISPANIC PR WIRE/ -- Mientras que "big data" (grandes datos) hacen posible la segmentación profunda de un mercado según cultura, estilo de vida,...

As digital and social channels change the way we communicate and consume information, they are also changing the very definition of "news." These changes, plus the evolution of the newsroom and...

Social media is truly a double-edged sword: not only do today's channels allow you to broadcast brand news, product announcements, and curated content publicly, they also call for a targeted,...

The end of the holiday season also means the return of conference and events season. Attending industry events, whether regional, national or international, is a great way to gain insights into...

The 2013 Chow Tai Seng "China Fashion" Commercial Jewelry Design Competition, a large-scale original jewelry design contest hosted by renowned Chinese jewelry brand Chow Tai Seng, was one of...

The ubiquity of social media has done more than open new channels of communication—it has created a round-the-clock news cycle: one in which anyone on Twitter or Facebook can "break" the latest...

Creating a blog for your small business can seem like an overwhelming prospect, but the reality is that every brand now needs a content marketing strategy and a blog is a great place to start....

Though the holidays might shine a brighter spotlight on philanthropy than any other time of year, corporate social responsibility is a year-round effort. With that in mind, PR Newswire is kicking...

The sheer amount of content being produced daily makes it increasingly more difficult to grab -- and hold -- reader attention. Multimedia is a great means of grabbing audience attention -- but it...

It is almost impossible to find an article on the publishing industry that is not focused on eBooks—but publishers and authors looking to expand audience reach would do well to embrace...

Being public is the endgame for many emerging companies, but it's not an easy path. To assist companies, PR Newswire and Vintage Filings brought together industry experts to discuss different...

Sales are essential to the success of any small business—but with sales, it isn't all about volume, it is also about profit margin. A solid marketing plan can help position your brand in the...

Time and again, studies have demonstrated the value of multimedia in increasing reach and engagement when used in marketing efforts.1 We are an increasingly digital—and visual—society, and...

Blogging isn't as simple as setting up a template and producing good content; to be successful, brands have to be strategic about the type of content they push out. Often, there is a focus on...

Building brand awareness is a must for any small business—and driving visibility and discoverability is a means to achieve it. Fresh content can help a company gain visibility in search results...