News Releases

Writing a book is a grueling process in and of itself, requiring endless time and dedication to accomplish. Don't risk squandering those efforts by making one of these common pitfalls when...

As the media landscape grows more competitive and audience attention spans more fickle, earning media coverage may seem more challenging than ever. PR today requires an increasingly deft touch and...

Millennials are the most racially diverse generation in U.S. history and have quickly risen as the country's driving consumer force. This tech-savvy, socially connected audience has influenced a...

Vintage, the regulatory compliance and shareholder communications division of PR Newswire, has released its weekly IPO and Transaction summary. There were 67 transactions filed with the SEC last week.

Effective immediately, press releases and other content submitted for distribution via PR Newswire's wire distribution network will be evaluated under new guidelines to help ensure content...

An active social media presence should be a core component of your organization's marketing strategy, but it is important to recognize that not every social channel will be the right fit for your...

For small business owners, your website is the central hub of your online marketing presence and a crucial component to building brand awareness. Often times, the desire to convey everything about...

The economic influence of the Hispanic market has long been established, yet many organizations have still delayed implementing a multicultural communications strategy. On the other hand, brands...

As buyers increasingly search online to inform their purchase decisions, your small business' web content becomes a critical factor in creating a faster and more efficient sales cycle. Prospects...

Investor relations departments can now ensure the release of accurate financial data on their website while also eliminating onerous and time-consuming processes with the announcement of a new...

There were 58 transactions filed with the SEC last week. To view the full list, please visit our weekly listing: http://irblog.prnewswire.com/category/ipo-week-in-review/ Highlighted corporations...

If you intend to attract new customers through your website, don't repel readers with uninspired corporate jargon and overstated sales pitches. Your content should be focused on information that...

The primary goals of content marketing are to establish credibility and awareness of your brand by providing customers or prospects with information they value. However, consumers trust...

There were 57 transactions filed with the SEC last week. To view the full list, please visit our weekly listing: http://irblog.prnewswire.com/category/ipo-week-in-review/ Highlighted corporations...

For many people, including independent authors, self-promotion does not come naturally. If you struggle with how best to promote your projects and build a personal brand, blogging can be an...

Confidential IPOs offer emerging growth companies distinct advantages, including the ability to assess market interest and keep operational data secret from competitors for a couple extra months...

There were 53 transactions filed with the SEC last week. To view the full list, please visit our weekly listing: http://irblog.prnewswire.com/category/ipo-week-in-review/ Highlighted corporations...

According to industry statistics, there were approximately 6.8 billion mobile users at the end of 2012—and this trend shows no signs of slowing1. Mobile usage presents both opportunities and...

When it comes to hyper-local journalism, mainstream media outlets no longer dominate. Instead, community news is being pioneered by individuals in the thick of the local scene. At "Innovating the...

Small business marketers know that public relations is essential to generating buzz and awareness for their brand and products—but proving ROI on these efforts can be a struggle. While few would...

There were 52 transactions filed with the SEC last week. To view the full list, please visit our weekly listing: http://irblog.prnewswire.com/category/ipo-week-in-review/ Highlighted corporations...

As you prepare to launch your latest book live to the market, a promotion strategy is key—and one that focuses on digital channels is increasingly important. The first step is to set goals for...

Today PR Newswire announces that it has established an enhanced set of policies for the issuance and distribution of market-moving news. The policies, which build on PR Newswire's leadership in...

Attorney General Eric T. Schneiderman today announced that PR Newswire, a leading news distribution and reporting firm, has agreed to require its direct data feed recipients to certify that they...

There were 37 transactions filed with the SEC last week. To view the full list, please visit our weekly listing: http://irblog.prnewswire.com/category/ipo-week-in-review/ Highlighted corporations...

Landing pages are an integral part of any marketing strategy. They are your opportunity to drive your audience to the action you'd like them to take. Small business marketers need to be attentive...

The news industry never rests. It's constantly shifting and adapting to the nuances of its audience. Print, broadcast, online, and social media outlets all are vying for visibility. The Pew...

There were 52 transactions filed with the SEC last week. To view the full list, please visit our weekly listing: http://irblog.prnewswire.com/category/ipo-week-in-review/ Highlighted corporations...

In an increasingly digital and big data world, marketing and communications professionals are turning to visual and multimedia elements to stand out from the crowd and drive audience interaction,...

Some channels remain constant in the PR and marketing mix: press releases, advertisements—print and digital—email, the list goes on. As technology evolves, however, it does present small...

The evolution of news has been tied to drastic shifts in newsrooms—from organizational structure to staff sizes. With many outlets facing staff cuts and tightened budgets, freelancers have...

There were 54 transactions filed with the SEC last week. To view the full list, please visit our weekly listing: http://irblog.prnewswire.com/category/ipo-week-in-review/ Highlighted corporations...

Although it's not difficult to hit publish on a blog post, the challenge is maintaining blogging momentum over time. Growing pains, though universal, can discourage new bloggers from continuing....

Many communications professionals list "online visibility and discoverability" on their goals for press release use and content distribution, but the press release may still be overlooked by small...

Following last month's cautionary discussion of "IR engagement" and social media, we would like to showcase positive examples of engagement. Two keys to these engagement "success stories" are that...

Big data is redefining marketing, especially when marketing to "niche" audiences. As audiences intersect across channels and platforms, marketers are called upon to redefine their messaging around...

Though many brands and small businesses have embraced blogging as part of their marketing mix, many still are not quite sure how to use blogging effectively—or how to understand the potential...

News breaks faster than ever thanks to social media. Journalists now have the ability to track news in real-time as it unfolds, often via citizen journalists tweeting and recording on the scene....

Social media and digital communications have revolutionized word of mouth marketing—and it has exploded in scale. Marketers now have the opportunity to communicate directly with their target...

With the volume of content released every second, a big part of a journalist's daily routine can be sifting through the deluge of emails, texts, tweets, push notifications, etc. Additionally, many...

There were 56 transactions filed with the SEC last week. Highlighted corporations and law firms include: Registrant Symbol Form Law firm / advisor SIGNAL GENETICS LLC S-1 Blank Rome LLP GENSPERA...

Public companies are now in "annual report season." To help public companies be "smart shoppers," Vintage Filings, a division of PR Newswire, explains industry vocabulary and offers short videos...

From online retailers to social media promotion, the publishing game has changed. Whereas authors in the past had no choice but to send out manuscript after manuscript and meet with agents and...

Although photojournalists have other places to share their photographs and may think of Instagram as a tool for the general public, many news photographers and their media outlets are beginning to...

Content creation is on the rise—with no end in sight. As more marketers, brands and small businesses focus their attention on producing quality content attractive to their target audiences, what...

There were 56 transactions filed with the SEC last week. Highlighted corporations and law firms include: Registrant Symbol Form Law firm / advisors CHINA RECYCLING ENERGY CORP CREG S-3 McKenna...

The pressure on media outlets to provide non-stop content for new platforms with a reduced staff can take a toll, even on experienced journalists. Colleen DeBaise, former editor at The Wall Street...

Becoming and remaining a public company can be a daunting expense for small companies. Often, the dollars associated with regulatory compliance for Sarbanes-Oxley, Dodd-Frank and other entities...

With more companies competing at a global scale for investor and audience attention, the need for a comprehensive content marketing strategy has become imperative. But quality content is not...

There were 56 transactions filed with the SEC last week. Highlighted corporations and law firms include: Registrant Symbol Form Exchange Law firm / Advisor RICKS CABARET INTERNATIONAL INC RICK S-3...